WORK/YANMAR

YANMAR

EVO//CENTER

Designed to support a mission of empowering sustainability, the YANMAR EVO//CENTER is a multi-purpose showroom, training and customer experience campus designed to support dealers, customers and the local community. Based on YANMAR’s brand strategy, we created a name, logo and visual identity system for the innovation center that was executed across signage, environmental design, website and marketing communications.

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Our team developed an extensive brand strategy for the EVO//Center and each of its service offerings. This strategy drove creative direction and messaging for sales content and collateral including trade show materials, brochures, and additional assets to empower both YANMAR dealers and their staff.